PARRHAUS BRAND IDENTITY + DESIGN
I was connected with Chloe, parrhaus Founder + Creative Director, and tasked with crafting parrhaus’s full foundation (intro suite) of branding – including logo, typeface options + color palettes – as well as a one-pager for perspective clients + some social graphics.
I absolutely enjoyed getting to bring Chloe’s vision for parrhaus to life + bringing my eye + expertise to this new content studio.
Assets + decks were created in Figma, Illustrator + Photoshop.
“Nadia not only understood the vision, but more importantly she captured the true essence behind my brand. She listened to my brand story and transformed it effortlessly into a full visual brand package that really represented the the main purpose behind my business. She was so inspiring to work with, extremely collaborative and communicative, and I learned so much more about my brand throughout the creative process! Thank you so much for making my ideas into a visual reality!”
- Chloe Parr, Parrhaus Founder + Creative Director
BRAND FOUNDATION
In the Brand Foundation, I created parrhaus’s visual brand identity + guidelines. These are inspired by Chloe’s aspirations + brand core along with moodboards I created to bring her vision to life.
I wanted to lean on Chloe’s love for + inspiration from the Bauhaus movement – all while making everything clean, bold + elevated – that was very modern yet with a retro feel.
STACKED LOGO
LONG LOGO
P ICON
SYMBOL
COLOR PALETTE
TYPOGRAPHY
BRAND INTRO PACKET
I created a 3-page parrhaus intro packet for perspective clients outlining who they are, what they do, why to work with them, etc. along with a menu highlighting their monthly retainer packages + à la carte services.
SOCIAL GRAPHICS
To get the ball rolling on the parrhaus Instagram page, I created specific social graphics to feel like magazine ads from the 60s (think Mad Men). These lay out a lot of the same information from the Packet but in a different form.
LET’S GRAB A MATCHA !!
Want to work together? Hit our line & set up time for your *free* intro call.